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Link Detox Rules

This page lists all Link Detox rules and further explanations and examples.

Toxic Link Rules

TOX1
Domain is not indexed in Google. (Usually a sign for a penalty)

The TOX1 rule means that the link is not indexed in Google and this could mean that Google has de-indexed due to a penalty. But keep in mind that a non-indexed link could also mean that it’s a new domain that nobody has linked to yet or it has a problem in the robots.txt or META robots tag. Make sure that you double check these things before removing the link. On the other hand, a domain that is not indexed in Google won’t help you SEO-wise so removing it is the better option if in doubt.

TOX2
This domain’s Theme is listed as dangerous (Malware, Malicious or Virus)

The TOX2 rule means that the domains theme is listed as dangerous with possible malware, malicious activity or a virus which is classified as a bad neighborhood. If this link is pointing to your site then Google may automatically assume that you are connected to this bad neighborhood. We recommend that you remove these links as soon as possible.

TOX3
The Link Detox Genesis™ algorithm classified this link as highly unnatural

The TOX3 rule means that the Link Detox Genesis™ algorithm classified this link as very unnatural. We recommend removing this link or disavow using the Google disavow tool.

Suspicous Link Rules

SUSP1
Page has no CEMPER Power*Trust™ and CEMPER Power*Trust™ Domain < 5 – a page without external links on a weak domain

The SUSP1 rule means that it is a link coming from a page on very weak domain, for example: a link from a page without external links (which is often the case for forum) or this link is coming from some special automated spamming activity or is on a page of yet another link directory.

SUSP2
Domain has no CEMPER Power*Trust™ Domain. – probably a new or very weak domain, or a penalty

The SUSP2 rule means that it is a link coming from a very weak domain that is probably new or has been penalized by Google.

SUSP3
Page has more than 10 backlinks from 1 Class-C, CEMPER Power*Trust™ Domain < 5 and CEMPER Power*Trust™ < 5 – possible Link Network

The SUSP3 rule means that this link comes from a page that has more than 10 backlinks from 1 C-Class IP address and also has Cemper Power*Trust™ domain below 5 and Cemper Power*Trust™ below 5. This could mean that it is a link coming from a possible spammy link network.

SUSP4
Page has CEMPER TitleRank™ 30+, CEMPER Power*Trust™ Domain < 5 and CEMPER Power*Trust™ < 5

The SUSP4 means that the page the link comes from does not rank for the title of the page which is usually a sign of that page or domain being penalized. However, special cases like pages with generic titles like “Partners” or “Home” have a hard time ranking #1 most of the times, so please make sure that you double-check for special cases like this.

SUSP5
Domain’s Theme is listed as suspicious (Hacking, Suspicious or Pornography)

The SUSP5 rule means that the theme of the domain has been listed as Hacking, Suspicious or Pornography. For most webmasters, links from these type of websites are not what they want.

SUSP6
Domain has the same REG (Domain name registrant) as other linking domains – possible Link Network

The SUSP6 rule means that it has detected links coming from the same domain name registrant as other linking domains. This normally means that the links are possibly from a link network. Always be aware of your neighborhood.

SUSP7
Domain has the same IP as other linking domains – possible Link Network

The SUSP7 rule means that it has detected links coming from the same IP address as other linking domains. This normally means that the links are possibly from a link network. Always be aware of your neighborhood.

SUSP8
Domain has the same Class-C as other linking domains – possible Link Network

The SUSP8 rule means that it has detected links coming from the same C-Class IP address as other linking domains. This normally means that the links are possibly from a link network. Many links from domains in the same C-Class block often means that these domains are part of a simple setup link network.

SUSP9
Domain has the same DNS as other linking domains – possible Link Network

The SUSP9 rule means that it has detected links coming from the same DNS (Domain name server) as other linking domains. Many links from domains with the same DNS often mean that these domains are part of a simple setup link network. If you have links from a lot of small websites that by coincidence share the same public or very large hosting company then it’s also possible for this rule to be triggered. So please double-check for generic DNS providers or shared hosting sources.

SUSP10
Domain has Link Velocity Trend < -70% – probably part of an Expired Domain link network or a domain that the public has lost interest in

The SUSP10 rule means that it has a Link Velocity trend dropping by 70%. We analyze the link growth of every domain and understand that in this case the link growth of the last 4 months is significantly smaller than it was in the last 12 and 24 months. Usually that’s a sign that the domain is abandoned by the current owner. (As many expired domain link networks are, especially after Google Penguin update)

SUSP11
Sitewide Footer Link detected – a typical way how paid links or “friend”-links are artificially placed

The SUSP11 rule means that a sitewide footer link has been detected. While sitewide links have been popular in the past, they have really lost most of their power in recent times. Today there’s more risk and reward, and most industries have been cleaned up. We recommend that you inspect this link carefully as it could potentially be cross linking between your own sites, and that is tolerated in some big brand cases (think Amazon, Ebay, big publishers) but not the average webmaster.

SUSP12
Domain has the same Google Analytics code as other linking domains – possible Link Network

The SUSP12 rule means that the domain name has the same Google Analytics code as other linking domains. If multiple domains have the same Google IDs then it is a strong signal of a possible link network. We recommend examining these domains manually because many agencies manage the Google accounts of their clients and this could be the reason of the same Google ID. In addition even if a link network is present this is not necessarily classified as “poor.”

SUSP13
Domain uses the same Google Adsense Publisher ID as other linking domains – possible Link Network

The SUSP13 rule means that the domain name has the same Google Adsense Publisher ID as other linking domains. If multiple domains have the same Google IDs then it is a strong signal of a possible link network. We recommend examining these domains manually because many agencies manage the Google accounts of their clients and this could be the reason of the same Google ID. In addition even if a link network is present this is not necessarily classified as “poor”.

SUSP14
Page has no PageRank™ but at least some weak links

The SUSP14 means that this link has no Google PageRank. This could be a sign Google has penalized this site from the search engines. Google PageRank™ is becoming more inaccurate and unreliable (many webmasters don´t trust this metric anymore).

SUSP15
Link Directory Links

The SUSP15 means that these links are coming from typical web link directory footprints which were often just setup to artificially inflate link popularities and/or sell links from. While it was practice for years to fill up link profiles with these type of links for many SEOs it cannot be recommended these days.

SUSP16
Article Directory Links

The SUSP16 means these links are coming from typical article directories which were the successor of link directories and often also automatically filled with useless articles just to get a link from as many as possible domains. Often these article directory pages were furthermore linked with spam links to increase their inbound links and thus make those otherwise useless pages more helpful. While this was practice for years for many SEOs it cannot be recommended these days.

SUSP17
Massive Number of outgoing Links

The SUSP17 rule means that this page has more than 1,000 outgoing links. This could be a sign for a spammy blog or directory. Please ensure that you review these links carefully.

SUSP18
Young domain with low CEMPER Power*Trust

The SUSP18 rule means that it’s a link from a page that is coming from a young domain (less than 6 months old) that has a low CEMPER Power*Trust Domain below 3.

SUSP19
Old domain with no homepage PageRank

SUSP20
High Risk score associated with URL

The SUSP20 rule means that a high risk score has been detected for this link and it is recommended that you review these links carefully, the higher the risk score the higher the probability that you should get rid of these links. Review this link carefully before removing.

SUSP21
URL found on Blacklist

The SUSP21 rule means that the link pointing to your website has been found on one of the many blacklists that we cross reference and you should consider removing this link. Link Detox checks a lot of blacklists to see if the domain is listed, if it’s on a black list then you should consider removing this link.

SUSP22
Domain has the same website footprints as other linking domains – possible Link Network

The SUSP22 rule means that the Link Detox Genesis™ footprint detection found this domain to be closely related to other domains that link to you. This is often the case with link networks. Please review if this link is spammy or unnatural and then consider removal or disavow.

SUSP23
Domain has the same website footprints as other linking domains – possible Link Network

The SUSP23 rule means that the Link Detox Genesis™ footprint detection found this domain to be closely related to other domains that link to you. This is often the case with link networks. Please review if this link is spammy or unnatural and then consider removal or disavow.

SUSP24
Domain has the same website footprints as other linking domains – possible Link Network

The SUSP24 rule means that the Link Detox Genesis™ footprint detection found this domain to be closely related to other domains that link to you. This is often the case with link networks. Please review if this link is spammy or unnatural and then consider removal or disavow.

SUSP25
Hidden image link has been detected on this page

The SUSP25 rule means that a hidden image link has been detected and is usually a sign of bad linking tactics. Please review if this link is spammy or unnatural and then consider removal or disavow.

SUSP26
Links coming from typical link voting directories

The SUSP26 rule means that it’s a link coming from link voting directories and is a common way to inflate link popularities and/or sell links which is not recommended anymore.

SUSP27
Links from possibly banned Domain

The SUSP27 Rule means that this link comes from a site that doesn’t have any rankings anymore but has some CEMPER Power*Trust™ for the domain. This usually means that domain is probably banned by Google and is a usually a sign for a penalty. Please review if this link is spammy or unnatural and then consider removal or disavow.

SUSP28
Money-Keyword anchor text appears in more than 5% of all backlinks

The SUSP28 rule means that a money keyword’s anchor text was found more than 5% in your link profile. This is usually a sign of “overdone” SEO and is highly problematic. Please review if the keyword has been classified correctly and if you find high risk links that you should consider to remove. Please note that 5% only serves as a simple filter for “really overdone” and lower percentages could also cause issues.

SUSP29
Compound-Keyword anchor text appears in more than 5% of all backlinks

The SUSP29 rule means that the anchor text has been marked as a “Compound Keyword” and appears in more than 5% of all backlinks Anchor Texts. It’s highly recommended to review this link to ensure it is not Spam.

SUSP30
Link with Anchor Text classified as Brand, Money or Compound coming from a potentially Spammy Forum

The SUSP30 rule means that you have links coming from forums that are typically targeted by link spamming Tools like XRUMER. These links are usually harmful now, so please review if this link is spammy or unnatural and then consider removal or disavow.

SUSP31
Anchor Text placement looks suspicious

The SUSP31 rule means that the anchor text placement looks suspicious, we recommend reviewing these links before removal.

 

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